2027 Collection Preview

The Hobonichi 2027 collection reveals itself, one day at a time

From August 1 to 25, Hobonichi releases new content on the 2027 collection every day. We're following it step by step — and we want you with us until launch day.

Sign up for updates Follow the preview on the Hobonichi website ↗
Preview days 1 / 25
August 1 August 25

What happens between now and launch

Aug 1 – 25

The previews

Hobonichi releases new content every day: photos, details, stories about the 2027 collection.

August 25, 4:00 AM (Italy time)

The collection goes on display

You'll see every product with details and prices: start adding your favourites to your wishlist, ready for checkout on September 1.

September 1, 4:00 AM (Italy time)

Sales open

Sales open at the same time as the official Hobonichi website.

Don't miss a single step

Sign up for our newsletter and we'll let you know exactly when the products go on display, on August 25, and when you can buy them, on September 1.

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